Getting Hardy on the news?

[Emma Jane Hogbin]

Dylan McCall wrote:
> I think it would be really worthwhile if CBC made a mention of Ubuntu's
> fantastic new release somewhere in their news broadcasts on April 24 or
> 25. However, I have seen them miss Ubuntu releases in favour of people's
> home renovations, which really grinds my gears. That would certainly be
> unhappy if it happened with Hardy Heron, since it accounts for many
> thousands of people's renovations!

Media releases customized and directed at individual shows may give you
a better chance of coverage rather than "getting on the news." For radio
specifically target:
- The Age of Persuasion - http://www.cbc.ca/ageofpersuasion/
- Spark - http://www.cbc.ca/spark/
- Search Engine - http://www.cbc.ca/searchengine/

For TV you might want to try:
- The Hour - http://www.cbc.ca/thehour/
- Rick Mercer Report - http://www.cbc.ca/mercerreport/

I'm not sure what the local morning/traffic report show would be for
Montreal, but you might want to pitch whatever their morning (and
afternoon) show is with "the local angle."

I hope that helps!!


regards,
emma

-- 
Emma Jane Hogbin, B.Sc.
Founder, xtrinsic
phone: (519) 371-2665
web: www.xtrinsic.com

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